Rhett & Link Net Worth & Earnings

Rhett & Link Net Worth & Earnings (2024)

Rhett James McLaughlin and Charles Lincoln "Link" Neal III, known as Rhett and Link, are an American comedy duo and YouTube sensations. They have gained fame as "Internetainers" and are best known for their YouTube series Good Mythical Morning. In addition to their successful show, they have also created comedic songs and sketches, hosted TV shows, released a novel, and even own a stake in the YouTube comedy collective Smosh.

Rhett McLaughlin, born in Macon, Georgia in October 1977, met Link Neal on the first day of first grade at Buies Creek Elementary School in 1984. They formed a bond over a shared punishment of having to stay in during recess for writing swear words on their desks. This incident led to their fascination with mythical creatures, which later inspired the name of their YouTube show, "Good Mythical Morning."

During their high school years, Rhett and Link explored their creative talents further. They wrote a screenplay called "Gutless Wonders" and started making a film based on it. Although they never finished the film, the screenplay became a recurring theme in their content. They also formed a punk rock band called The Wax Paper Dogz.

After graduating from college, Rhett and Link made a bold decision to quit their engineering jobs and focus on their YouTube channel. This leap of faith paid off, and today, at 42 and 41 years old respectively, they are considered the OG YouTube stars. They have multiple channels, a podcast, and have even published two books.

Rhett and Link's rise to fame on YouTube began with their viral video "Wolfpack or Tarheels?" featuring Rhett's son Locke McLaughlin. Since then, their channel Good Mythical Morning has amassed over 6 billion views and more than 5.08 million subscribers. Their content includes eating unusual foods, exploring new products, competing in games with celebrity guests, and conducting hilarious experiments.

In addition to their YouTube success, Rhett and Link had a television show called "Rhett & Link: Commercial Kings" on the Independent Film Channel. They also won a Shorty Award in 2016 for Best Web Series for Good Mythical Morning.

Notably, Rhett and Link acquired the Smosh brand in 2019, further expanding their influence in the YouTube community. They paid $10 million for the brand and now operate it under their company, Mythical Entertainment.

Rhett McLaughlin is married to Jesse Lane McLaughlin, and they have two sons, Locke and Shepherd. The family resides in Los Angeles.

With their unique blend of comedy, creativity, and genuine chemistry, Rhett and Link have become one of the most popular and highest-paid YouTubers in the world. Their success is a testament to their talent and dedication to entertaining their audience.

At 46, Rhett & Link is a popular Comedy channel on YouTube. It has attracted 5.08 million subscribers. It was founded in 2006.

So, you may be asking: What is Rhett & Link's net worth? And how much does Rhett & Link earn? No one beyond Rhett & Link actually knows, however let's walk through what we know.

Table of Contents

  1. Rhett & Link net worth
  2. Rhett & Link earnings

What is Rhett & Link's net worth?

Rhett & Link has an estimated net worth of about $416.77 thousand.

Although Rhett & Link's acutualized net worth is not known, NetWorthSpot sources data to make a prediction of $416.77 thousand.

However, some people have estimated that Rhett & Link's net worth might possibly be much more than that. In fact, when considering more sources of revenue for a YouTube channel, some predictions place Rhett & Link's net worth as high as $583.48 thousand.

Rhett James McLaughlin and Charles Lincoln "Link" Neal III, the dynamic comedy duo known as "Internetainers," have built an empire beyond their popular YouTube series, Good Mythical Morning. While their YouTube channel remains their primary source of income, Rhett and Link have diversified their revenue streams through various ventures.

Mythical Entertainment Co.

At the heart of their business empire is Mythical Entertainment Co., which employs a team of 100 people. This company serves as the foundation for their creative projects, allowing them to produce high-quality content across multiple platforms.

Exclusive Fan Club

Rhett and Link have cultivated a dedicated fan base, and they have capitalized on this by offering exclusive content through their fan club. Fans can join the club for a monthly fee of $10-20, gaining access to behind-the-scenes footage, exclusive merchandise, and special events. This fan club not only provides additional revenue but also fosters a sense of community among their loyal supporters.


Rhett and Link have created a range of merchandise that allows fans to show their support and connect with their favorite YouTubers. From t-shirts and hoodies to mugs and accessories, their online store offers a variety of products that reflect their unique brand and sense of humor. By selling merchandise, they not only generate additional income but also strengthen their connection with their audience.

Brand Sponsorships

As influential figures in the online world, Rhett and Link have attracted the attention of numerous brands. They have collaborated with various companies to create sponsored content, integrating products and services into their videos in a way that feels authentic and entertaining. These brand partnerships provide a significant source of revenue for the duo while allowing them to continue producing high-quality content for their audience.

Ownership of Smosh

In 2019, Rhett and Link acquired a minority stake in the popular YouTube comedy collective, Smosh. This strategic investment not only expands their business portfolio but also allows them to collaborate with other talented creators in the industry. By joining forces with Smosh, Rhett and Link further solidify their position as influential figures in the YouTube community.

Through their additional revenue sources, Rhett and Link have built a thriving business empire while maintaining their status as beloved YouTube personalities. Their dedication to creating engaging content and connecting with their audience has allowed them to expand their reach and continue entertaining millions of fans around the world.

How much does Rhett & Link earn?

Rhett & Link earns an estimated $104.19 thousand a year.

You may be questioning: How much does Rhett & Link earn?

The Rhett & Link YouTube channel receives more than 57.89 thousand views every day.

If a channel is monetized through ads, it earns money for every thousand video views. On average, YouTube channels earn between $3 to $7 for every one thousand video views. Using these estimates, we can estimate that Rhett & Link earns $6.95 thousand a month, reaching $104.19 thousand a year.

Net Worth Spot may be using under-reporting Rhett & Link's revenue though. Optimistically, Rhett & Link may make more than $187.55 thousand a year.

However, it's rare for influencers to rely on a single source of revenue. Additional revenue sources like sponsorships, affiliate commissions, product sales and speaking gigs may generate much more revenue than ads.

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What could Rhett & Link buy with $416.77 thousand?What could Rhett & Link buy with $416.77 thousand?


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